Stategic Aim #4

Providing Greater Connectivity

Connection enables our visitor economy, assisting visitors on their journey to Greater Manchester – from research to arrival – as well as shaping their overall experience on the ground.

Improvements will ensure that our visitor economy can be effortlessly explored and enjoyed by all.

IMG 2286 city centre trams large

ENRICHING OUR DIGITAL OFFER

  • Boost our digital connectivity, creating accessible facilities and services; fostering collaboration with local communities and addressing the diverse needs of our visitors.

  • Continually improve our digital platforms to provide essential, easy to follow information to visitors.

IMPROVING OUR PUBLIC TRANSPORT

  • Support greater and greener investment in transport infrastructure, making it easier for visitors to access and travel around Greater Manchester.

  • Spread the benefits of visitor economy growth across the city-region by increasing greater awareness of public transport connectivity.

AFFIRMING OUR GEOGRAPHICAL LOCATION

  • Celebrate our position as the UK’s global gateway to the North, championing direct route connectivity into Manchester Airport.

  • Collaborate with visitor economy partners across the North – including neighbouring destinations – to help visitors to create joined up itineraries.

MAKING OUR WAYFINDING CLEARER

  • Invest in infrastructure across our visitor economy to support wayfinding and regional access.

  • Work with partners to ensure the best possible welcome for visitors upon arrival, including in-person support with directions and wayfinding.