There are a number of enablers for Greater Manchester's Visitor Economy Strategy.
Ensure that policies align with the goals of the strategy and that regulatory processes are streamlined to encourage responsible and sustainable tourism development.
Planning and infrastructure decisions informed and influenced by the needs of the visitor economy.
Strong stakeholder engagement in decision-making.
Alignment with GM Strategy and GMCA.
Links to national priorities, including Marketing Manchester as Greater Manchester's LVEP and DDP.
Ensure a consistent brand narrative with all our partners across the GM region
Implement a robust marketing and branding strategy to promote Greater Manchester as a premier destination.
Monitor visitor trends, economic impact, and feedback to make informed adjustments and improvements.
Investment in local workforce skills and training to enhance hospitality skills, language proficiency, and cultural awareness among service providers.
Identify and secure funding streams to achieve successful outcomes for greater awareness and impact.